As winter draws to a close, attention inevitably turns to summer travel plans. And if you’re suffering from a bit of wanderlust, then where better to turn for inspiration than Pinterest?
Pinterest is the perfect place to discover new travel destinations, plan your itinerary, and find helpful tips and advice from fellow travelers.
While Rio de Janeiro has experienced something of a boom in the last twelve months, other destinations such as Dubrovnik have seen visitors look elsewhere. Check out the full list of the risers and fallers below!
Which destinations have grown in popularity the most?
The study by the travel experts at Bounce analysed Pinterest Trends Index scores, to reveal the global destinations increasing (& decreasing) the most in popularity.
You can view the full research here: https://usebounce.com/blog/the-pinterest-travel-index
Taking first place is Rio de Janeiro, Brazil, which has seen its searches on Pinterest increase by an incredible 286% in the last twelve months. Rio is known for its stunning beaches, such as Copacabana and Ipanema. The city has also recently taken steps to improve its safety for tourists, by increasing security measures.
In second, narrowly missing out on the top spot is Ubud, a town in Bali, Indonesia, where interest has increased by 284% since last year. Bali in general has experienced an increase in popularity in recent years, due to its stunning natural beauty, unique culture, and affordable prices.
Another Asian destination comes in third place, with Pinterest searches for Jaipur in India increasing by 154% in the last year. Jaipur is popular due to its rich history, cultural heritage, and stunning architecture. Jaipur’s popularity has likely increased after the recent modernization and expansion of the airport made it more accessible to visitors.
Further Study Insights:
When analysing tourist attractions, the Palace of Versailles, France, has seen the greatest increase in popularity (56%). However, Golden Gate Bridge, San Francisco, has seen the greatest decrease (43%).
Dubrovnik, Croatia has seen the greatest decline in Pinterest popularity (42% decline).
Pinterest is the perfect place to discover new travel destinations, plan your itinerary, and find helpful tips and advice from fellow travelers.
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| Ubud is the 2nd hottest travel destination on Pinterest |
But which destinations have been trending on the platform in the last twelve months?
Pinterest Trends gives each keyword an index score out of 100, which shows its relative popularity over time. We’ve analyzed these scores for some of the most popular travel hotspots and tourist attractions to reveal which destinations we are searching for more than ever and which have seen a decline in our attention.While Rio de Janeiro has experienced something of a boom in the last twelve months, other destinations such as Dubrovnik have seen visitors look elsewhere. Check out the full list of the risers and fallers below!
Which destinations have grown in popularity the most?
The study by the travel experts at Bounce analysed Pinterest Trends Index scores, to reveal the global destinations increasing (& decreasing) the most in popularity.
You can view the full research here: https://usebounce.com/blog/the-pinterest-travel-index
Top 10 Destinations Increasing in Popularity:
In second, narrowly missing out on the top spot is Ubud, a town in Bali, Indonesia, where interest has increased by 284% since last year. Bali in general has experienced an increase in popularity in recent years, due to its stunning natural beauty, unique culture, and affordable prices.
Another Asian destination comes in third place, with Pinterest searches for Jaipur in India increasing by 154% in the last year. Jaipur is popular due to its rich history, cultural heritage, and stunning architecture. Jaipur’s popularity has likely increased after the recent modernization and expansion of the airport made it more accessible to visitors.
Further Study Insights:
When analysing tourist attractions, the Palace of Versailles, France, has seen the greatest increase in popularity (56%). However, Golden Gate Bridge, San Francisco, has seen the greatest decrease (43%).
Dubrovnik, Croatia has seen the greatest decline in Pinterest popularity (42% decline).
