The FUTURE of Hospitality is NOW

FHA-HoReCa is proud to introduce a brand-new experience zone: Hospitality 4.0. The feature area in Hall 2 is to highlight innovative solutions in three distinct areas – restaurant, kitchen, and hotels – as well as offers a four-day conference program with over 50 international thought-leaders discussing the future of hospitality. The zone also incorporates a start-up village and hosts the inaugural Hotel Innovation Challenge Asia (HICA) 2022.


Food & Hotel Asia together with the Singapore Hotel Association (SHA) and supported by the Singapore Tourism Board (STB) presents the inaugural Hotel Innovation Challenge Asia (HICA) finals. HICA seeks to uncover Asia’s next great hospitality solution developed by the best entrepreneurs. Shortlisted from hundreds of international entrants, the eight HICA finalists are to pitch to a jury of five judges including the CTO of Singapore Tourism Board (STB), Velocity Ventures, Vice President of Frasers Hospitality, Country General Manager of The Fullerton Hotels and Resorts and President of Hospitality Information Technology Association Singapore (HITAS) for the win on 25 October.

Hospitality Today: Robotics, Automation & Labor Shortages

Day 1: 25 Oct, 12:00 - 12:45

The high-touch hospitality sector is continuing to experience significant disruption even in the covid-adjusted economy as the ongoing labor shortage is keeping many establishments from operating at full capacity. Services are curbed, revenue streams are limited, and the customer experience lacks behind. Strategic investment into robotic technologies that support operations can open up capacities are one way of addressing the staffing problems. Equally, wages in hospitality operations appear unsustainable as the industry is trying to fill positions though conversely inexperienced staff impacts the productivity. This roundtable is to discuss:

Investing in operations for efficiency and customer care
Leading adopters and vendors in APAC
Consumers acceptance of robot service
Maintain costs while differentiating the physical product
Reshaping F&B offerings

Destination Reimagined: Reshaping Value, Vision & Experiences for the Pandemic-adjusted Hospitality Industry – An AHRA Roundtable

Day 2: 26 Oct, 13:00 - 14:00

As the hospitality industry has undergone significant transformation, much of it driven by innovative technology, a growing awareness for the environment as well as a need to restructure operations to reduce costs, increase efficiency and deliver on better experiences, this AHRA panel is to discuss their vision for the next 5 years for ASEAN. The ASEAN Hotel & Restaurant Association (AHRA) roundtable will discuss themes of:

Regenerative Travel

Guest Experience


The hotel stay of the past has checked out, so join us for an exciting exchange between the industry leads of the ASEAN Hotel & Restaurant Association (AHRA) on a return to business with a purpose.

Kitchen 4.0 – Balancing Cuisine with Technology

Day 3: 27 Oct, 12:15 - 13:00

We often hear about the smart, the connected, the kitchen 4.0, but the benefits for chefs and operators have been few and far between. Covid may have accelerated certain trends and further emphasized efficiency, automation and integration, however the viability of upgraded systems needs to be balanced with costs, purpose and especially quality of food. While fully automated kitchens don’t seem to be a reality anytime soon, smart systems are increasingly making their way into operations. As professionals are adapting to new F&B requirements, we want to have the finger on the pulse and discuss:

Automated kitchen processes for productivity vs ensuring high food quality: Is digitalization really changing the rules?

How to achieve the best operational workflow with the optimal kitchen design plan

Must upgrades for equipment, technology and kitchen

Platinum Sponsor

Gold Sponsor



Asian Foodmall Pte Ltd

Awfully Chocolate

Barsmiths Hospitality

Blue Waves Food Empire Pte Ltd

Boncafe (M) Sdn Bhd

BreadTalk Group Pte Ltd

Caffeine F&B Group Sdn. Bhd.

Capella Hotel Singapore

Classic Fine Foods Sdn Bhd

Commonwealth Concepts

Creation Food

D&S Culinaire



Deli In The Park Pte Ltd

DKSH Singapore Pte Ltd

Dour Amour

Euraco Finefood Pte Ltd

Far East Hospitality

Fei Siong Food Management


Food Playground

Food Republic Pte Ltd

Four Seasons Group Pte Ltd

Frasers Hospitality

Grand Hyatt Singapore

Genki Sushi Singapore Pte Ltd

Hanbaobao Pte Ltd

Highlanders International Pte Ltd

Iron Chef F&B Pte Ltd

Japan Pack System Pte Ltd

JUMBO Group of Restaurants Pte Ltd

JW Marriott

Khoo Teck Puat Hospital
Marina Bay Sands


Millennium Hotels & Resorts

Neo Group Limited

New Star Food Industries Sdn. Bhd.

Pan Pacific Hotel Group



Raffles Hotel

RE&S Enterprise Pte Ltd

Resorts World Sentosa


Taster Food Pte Ltd

The Ascott Limited

The Coffee Bean & Tea Leaf

The Coffee Connection Pte Ltd

TungLok Group

W hotel Singapore

... and more!





Only fully vaccinated attendees will be allowed to enter the Singapore EXPO, and proof of vaccination status will be required to gain entry. Overseas visitors are required to download the TraceTogether App, and scan the QR code at the Singapore EXPO entrance to facilitate contact tracing.


Endorsed by

Supported by

Held in

Follow Us #FHA

Copyright © 2022 Singapore Exhibition Services Pte Ltd



Established 2006 in Dubai ,Hotelier Indonesia covers hotel management companies and every major chain headquarters. Hotelier Indonesia reaches hotel owners, senior management, operators, chef and other staff who influence, designers, architects, buyers and suppliers for hospitality products and services . We more unique than any other hotel publication in the world / WA : +6281219781196