Introducing Banyan Tree Veya Phuket A Journey to An Inner Wellbeing by Banyan Tree Group Banyan Tree Veya Phuket Opens as Veya Brand Flagship

Welcome to A Place of Connection with Self, Others, and Nature Under Eight Pillars of Wellbeing

September 13th, 2022 – Banyan Tree Group, one of the leading independent hospitality groups, has launched a brand extension with its first wellness-centred resort, Banyan Tree Veya Phuket. Taken from the root word “to weave”, Veya is mindful that wellbeing is a lifelong journey, and each path is different. This inspired the resort brand to curate personalised and bespoke experiences for guests built on Banyan Tree’s proprietary eight pillars of wellbeing; Sleep & Rest, Dietary Awareness, Bonding & Connection, Physical Vitality, Cultivate the Mind, Learning & Development, and Harmony with Nature and Sustained Practices.

“With our hyper-stimulated modern life, our nervous systems cannot truly relax and therefore, rest; chronic stress erodes our natural immunity and regenerative capacity. Our ethos #OwnYourPresence guides our mission of inspiring individuals to travel inwards and become conscious of how their daily actions, thoughts, and emptions interact with their physical being,” says Ms Ho Ren Yung, Senior Vice President, Brand and Commercial of Banyan Tree Group.

Banyan Tree Veya marked its debut with the recent opening of Banyan Tree Veya Phuket in March 2022 and with upcoming resorts planned in Vabbinfaru, Maldives and Ilha Caldeira, Mozambique.

Banyan Tree Veya Phuket Opens as Veya Brand Flagship

A safe space to integrate one’s own path to wellbeing, Banyan Tree Veya Phuket is an intimate 23-villa resort offering a serene enclave within Laguna Phuket, a distinct and tranquil location within the Banyan Tree Phuket resort and a few minutes’ walk from Bangtao Beach. Veya guests are able to enjoy exclusive access to a Wellbeing Centre featuring Thailand’s first-ever White Room for sensory detox and meditative practice and a traditional herb farm-pharmacy workshop options to use for spa, private classes, dining and retail products. A journey reflection consultation is offered prior to departure followed by personalised programmes and lifestyle practices to continue their wellbeing journey in their daily lives.

Three Step Bespoke Wellbeing Experience

The journey at Veya is led by certified multidisciplinary wellbeing hosts, who are certified and trained in eastern medicine, naturopathy and coaching, around a three-step protocol of Awareness, Discovery and Sustenance. Prior to arrival, guests will have a private consultation with the wellbeing hosts to determine their needs and priorities. After an assessment against the brand’s codified wellbeing approach, a personalised itinerary is created to align to the needs and priorities, centering on embodiment therapies and somatic practices allowing guests to centre the mind and body.

Mindfulness practices at Veya includes classes such as Ocean Breath and Conscious Grounding which aims to raise sensory awareness through breathwork, sound therapy and guided imagery meditation techniques in natural environments. The somatic movement consists of intuitive forms of dance, yoga and classes such as Balance and Stability that focus on the internal experience of movement to release chronic tension patterns and calm the nervous system. While weightless, a new range of signature therapies unique to Veya, combines rehabilitative floatation with body stretch massage techniques and meditational sound therapy into a restorative sensory experience. Lifestyle learning is a series of workshops aimed at introducing wellbeing rituals into daily life including creative therapies, integrative nutrition, and classes such as Positive Resilience to help guests bring the retreat experience home.

Rest and Reset in Luxury Accommodation

Designed for optimal rest, Veya villas feature organic cotton bedlinen, choice of pillows, black-out curtains, nightly aromatherapy, sleep light and music. Each villa comes fully equipped to enable guests to practice wellbeing in the privacy of their own room, with amenities including a wellbeing minibar, yoga mats, sound therapy bowls, exercise stretch bands and more.

A stay at Banyan Tree Veya includes accommodation in the Veya Pool Villas, well-designed for rest and restoration, a private wellbeing assessment prior to the arrival with mapping and consultation, a bespoke wellbeing itinerary from the curated group wellbeing activity calendar, daily rituals, and mindful practices. Flexible Veya credits allows guests to choose the preferred private sessions, spa treatments, retail purchases and outlet dining, end-of-stay reflection and consultation allowing guests to weave new learnings and practices and continue the path of wellbeing upon returning home as well as a personalised guide to take home to support personal practice.

Mindful Culinary Journey with Veya Cuisine

Veya showcases plant-forward cuisine that weaves together Asian and Mediterranean influences in a creative, flexitarian approach that respects ingredient provenance. Menu signatures include bowls, broths, and reinterpreted iconic local dishes around a Fuel-Balance-Repair daily sequence. Resident ‘Nutrition Sommeliers’ are present to assist guests in curating a tailored menu during their stay to fulfil dietary needs and preferences.

Banyan Tree Veya caters to guests 13 years and above. For more information and reservations please visit


Banyan Tree Group (“Banyan Tree Holdings Limited” or the “Group”) is one of the world’s leading independent, multi-branded hospitality groups. The Group’s diversified portfolio of hotels, resorts, spas, galleries, golf, and residences is centered on five award-winning brands (Banyan Tree, Angsana, Cassia, Dhawa and Laguna) that offer exceptional design-led experiences for global travellers of today and tomorrow. Founded in 1994 on the core concept of sustainability, Banyan Tree Group seeks to create long-term value for all stakeholders and destinations across its network of properties, products, and brands, through a purpose-driven mission. With 8,000 associates across 22 countries, Banyan Tree Management Academy (BTMA) was established in 2008 to support the Group’s goals through advancing people development, management excellence, and learning with integrity and meaning. Banyan Tree Group has received 2,759 industry awards and accolades since inception. It has also received recognition for its commitment to environmental protection and community development through its Banyan Tree Global Foundation (BTGF), which aligns the Group’s efforts to the UN Sustainable Development Goals. Executing on its regionalised growth strategy, the Group’s global footprint continues to grow with 35 new hotels and resorts under design and construction in the pipeline, in addition to 48 operating hotels in 13 countries as of 31 December 2020. Banyan Tree Group entered a strategic long-term partnership with Accor in 2016 to develop and manage Banyan Tree branded hotels around the world along with the access to Accor’s global reservations and sales network, as well as the loyalty programme ALL - Accor Live Limitless. It also formed a joint venture with China Vanke Co. Ltd. in 2017 – focusing on active ageing and wellness hospitality projects.



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