Articles by "Boutique Hotel"
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Boutique & Lifestyle Lodging Association (BLLA) Announces New Board of Advisors for Strategic Alliance with UCLA Extension 

Leading Hospitality Executives and Industry Suppliers Address Strategies For New Hospitality Program Designed to Address the Luxury Boutique Hotel Sector 

Los Angeles, March 8, 2017 – BLLA’s top executive, Frances Kiradjian, brought together leading boutique hotel brand CEOs and the industry’s top service providers to participate in advancing hospitality’s only boutique luxury-focused educational program, in conjunction with UCLA Extension. The Board of Advisors recently held their first meeting in Los Angeles to announce a new 5-day educational program for hospitality executives and professionals to launch in March 2018.

Through this partnership, BLLA will continue to be a leading innovator in the boutique and luxury hospitality space, promoting growth and knowledge within the industry. The Board of Advisors includes Co-Chairs Frances Kiradjian, Founder & CEO of BLLA, and Van Anderson, Director of Corporate Education & Custom Programs – UCLA Extension. Other members include:

⦁ Bruce Baltin, Partner - CBRE Hotels
⦁ Brian De Lowe, President & Co-Founder - Proper Hospitality & The Kor Group
⦁ Mark Harmon, CEO - Auberge Resorts
⦁ Tom Ito, Hospitality Practice Area Leader & Principal - Gensler
⦁ Kim Kessler, Founder, KIPR
⦁ Carlos Lopes, CEO - KARAS Hotels
⦁ Jay B. Newman, COO - Athens Group
⦁ Offer Nissenbaum, Managing Director, Peninsula Hotel Beverly Hills
⦁ Shane O’Flaherty, National Director of Hospitality & Travel - Microsoft
⦁ Edie Rodriguez, CEO - Crystal Cruises
⦁ Roger L. Torneden, Ph.D., CFP®, Director of Business, Management and Legal Programs, UCLA Extension

UCLA Extension and BLLA are also working towards an advanced curriculum for a more expanded educational program which the pair plans to offer beginning with a hybrid introductory course in the fall. These courses will address current training needs in this multi-billion dollar industry.

The innovative and flexible programs planned incorporate up-to-the-minute research, emerging trends and new paradigms to give participants the most current picture possible of the upscale, independent boutique hotel industry.

The curriculum, developed by BLLA and the new Board of Advisors and taught by leading industry experts, will address the real-world complexities and dynamic trends that hotel executives face now and in the future. Topics may include:

⦁ Emerging business models that are shaping today’s luxury hotel industry for tomorrow
⦁ Synergizing sales, marketing and public relations efforts for maximum results
⦁ Navigating the needs of hotel owners, managers and shareholders in a sharing economy world
⦁ Implementing green business practices to save $ and save the planet
⦁ Embracing the multitude of new technologies being introduced daily
⦁ Enhancing guest facing services and interfacing on-site services with experiential travel
⦁ Managing your career as a leader in the hotel industry

About UCLA Extension
UCLA Extension is the continuing education division of the University of California at Los Angeles. UCLA Extension offers evening, weekend, and online courses, customized on-site programs and certificates for professionals in business, management, engineering, information systems, entertainment studies, public policy, public health, the humanities and many other fields. Find out more at www.uclaextension.edu.

About The Boutique & Lifestyle Lodging Association (BLLA)
The world’s most innovative and progressive organization dedicated to the luxury independent boutique lodging and lifestyle industries. The association connects the world’s most dynamic executives with cutting edge business and operational insight. BLLA’s membership benefits allow access to the world’s leading minds in the space through events, research and education. Our mission is to provide leadership and opportunities for global recognition and connections to the world’s best hotels, vendors and manufacturers. All resulting in strategic interactions and access to information that helps people and organizations thrive. www.blla.org

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Boutique Hotel Investment Conference 2017

WHEN: Wednesday, June 7th, 2017 . 7:30 AM - 7:30 PM
WHERE: The Times Center (Theatre District, Midtown West), 242 W 41st St.,New York, NY

About the Boutique Hotel Investment Conference

Boutique & lifestyle hotels cater to unique segments of guests by creating their own niche. As global travelers spend more of their dollars with a focus on experience, the boutique & lifestyle segment continues to explode.


Discerning entrepreneurs looking to make an impression in the hospitality marketplace are wise to invest in boutique properties. There are many levels of investment from building a hotel from the ground up, to renovating a struggling property or joining a partnership of investors. Availability and capital generally effect the level at which one can invest.

Those savvy in business will recognize that this special sector of hospitality requires an intense understanding of the investment landscape. Developers must be armed with facts, figures and a compelling presentation for potential investors, lenders or equity partners.JOIN US while noteworthy players in the boutique & lifestyle sector share their insights as panelists and keynote speakers. Connect with like-minded individuals, creating a network for information and support. Through this event, you will be given the tools to maneuver the complex, but exciting world of boutique hotels.

This conference is Powered by BLLA.

CLICK HERE TO REGISTER

Exhibit & Sponsor

SPONSORING THIS EVENT PUTS YOU IN THE SPOTLIGHT
BLLA event sponsors reach the eyes of the leaders and decision-makers in top properties around the world. By sponsoring or exhibiting at BLLA conferences and events, you’ll gain the undivided attention of leading boutique lodging industry professionals.

Sponsors instantly boost brand recognition and visibility by imprinting their logo on badge wallets, delegate portfolios or electronic screens during main events.Through BLLA databases – 200,000+
Executive group LinkedIn members – 10,000
Through our global media partners – 500,000+

NEW SPONSORSHIP ITEM – HOTEL SPONSORED BY SUPPLIERS
Suppliers – HOST your hotel clients to attend this conference at a special rate. Call BLLA for more information 818-883-4363 x4

Book a Room

Negotiated rates and a block of rooms are available at these hotels below.


THE CHATWAL, NEW YORK
130 WEST 44th STREET
NEW YORK, NY 10036

Members can reach the reservations department at [email protected] using the code: BLLANY – or to the hotel’s direct number 646-926-5270. Please note that in order to guarantee the reservation a valid credit card is required at the time of booking.THE REDBURY NEW YORK
29 E 29th St, New York, NY 10016
Phone: (212) 689-1900

Individuals may book directly via THIS LINK or contact The Redbury New York at 888-206-2480 or [email protected] You must reference the group name Boutique Hotel Investment Conference in order to secure the negotiated group rate. At time of booking, each guest must provide a credit card and they will be charged a deposit in the amount of one night room and tax. Cancellation policy is fourteen (14) days prior to arrival.

Located in the NoMad Neighborhood, one of Manhattan’s fastest growing areas, The Redbury New York is just blocks from The Empire State Building, Union Square, Bryant Park, Madison Square Park and some of New York’s hottest boutiques, restaurants and bars. The 265 guest rooms offer exceptional comfort with plush bedding, sleek and spacious bathrooms, and sbe’s signature Ciel Bath Amenities, along with Marta, the restaurant from Danny Meyer’s Union Square Hospitality.

Address
6520 Platt Avenue, #842
West Hills, CA 91307 USA

General Questions
Email: [email protected]
Call: 818.883.4363 x 1

Marketing & Advertising Questions
Email: [email protected]
Call: +1 818.883.4363

Events Related Questions
Email: [email protected]
Call: +1 818.883.4363 x 2

Membership Questions
Email: [email protected]
Call: +1 818.883.4363 x 1

BLLA Giving Circle Questions
Email: [email protected]
Call: +1 818.883.4363 x 5

Press Inquiries
Email: [email protected]
Call: +1 818.883.4363

BoutiqueHotelTV Questions
Email:[email protected]
Call: +1 818.883.4363

http://www.blla.org/event/2017-boutique-hotel-investment-conference/
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Hotelier Indonesia

When is a boutique hotel not a boutique hotel?

Here’s a puzzle for you: when is a boutique hotel not a boutique hotel? The answer is when it’s a large hotel chain in disguise. From Marriott’s Edition urban hangouts to the trendy Sofitel So sunspots, ‘boutiquey’ offerings from heavyweight brands are multiplying across the world, as these large companies attempt to appropriate some of the respect that has been rightly earned by true boutique hotels through their independent approach.

To an untrained eye, the difference may be hard to spot – devoid of obvious branding, quirkily decorated and knowingly low-key, these ‘fauxtique’ hotels aim for the same demographic as the true independents. But there are benefits to staying in a true boutique hotel that cannot be faked. The financial independence that comes from being a small company brings with it other freedoms. With no need to get permission from head office for its actions, a boutique hotel can be continually shaped and molded to fit the preferences of its customers and management. The result is a truly bespoke experience that is as much a human relationship as a transaction.

Small hotels also often provide more of an authentically local experience than large chains can ever hope to bring, even with folders full of expensive research under their arms. Because a local hotelier has a lifetime’s worth of local knowledge, connections and cultural savvy that all add up to exactly the kind of experience holidaymakers hold in high regard.

So then, as true boutique hoteliers, how do we promote this advantage that we have over these financially powerful rivals? The best way we can advertise our independent credentials is by being certified through an internationally recognized association of boutique hoteliers that sorts the true independents from the mega-brands-in-disguise.
This is where the value of a body like the Boutique & Lifestyle Lodging Association really comes to the fore. By assembling together an elite group of pioneers and independent spirits of the hotel world, we present an international mark of quality that can be recognized and relied upon the world over.

We will, as a gesture of good will, list the true independently owned boutique properties of specific big-chain boutique brands in the new BLLA booking site launching 2nd quarter, stay-boutique.com, without a booking link however.

Independence and individuality are central to the boutique hotel ethos and, although these can apparently be faked, no one can do it better than us. It’s time to show the world what we do best!

Frances Kiradjian




Founder & Chair, BLLA
Become a member of BLLA