Louvre Hotels Group – Indonesia Presents;
“Golden Tulip Celebrates 60 Years In Bed With You”

Jakarta, 15 September 2022 – Louvre Hotels Group - Indonesia proudly announces the 60th Anniversary Celebration of the Golden Tulip brand worldwide and in Indonesia. 60 years is an important milestone for the brand that portrays the growth, golden memories, and journey of togetherness. Inspired by the spontaneous and open attitude of the Dutch culture, and reinforced by the new modes of consumption, Golden Tulip provides a playful outlook on life, work and travel. A philosophy perfectly summarized in two words: Playtime. Anytime. Celebrating 60 years will be a moment to toast into a new era, to gather people, and to create new memories by fusing work and play, reflecting the brand’s philosophy.



The Golden Tulip hotel chain was founded in the 1960’s in the Netherlands. As part of Louvre Hotels Group, the brand currently has more than 170 upscale hotels in 41 countries worldwide. In Indonesia there are five hotels namely, Golden Tulip Belitung, Golden Tulip Holland Batu, Golden Tulip Jineng Bali, Golden Tulip Pontianak, and Golden Tulip Springhill Lampung. Golden Tulip, as an Upscale Brand, gives today’s travelers a unique experience through an uninhibited approach on business travel. Every day, reinventing hospitality Premium Codes with a creative, playful, and stylish spirit. Golden Tulip makes the business trip desirable through a simple equation: entertainment, seamlessness and balance, fulfilled with local touch.



Each establishment is committed to high quality standards internationally, while embracing the local culture aesthetics. Aligned with the business travellers’ behaviours, the hotels encourage guests to mix work and play, allowing them to live and share special and joyful memories with friends or between hotel guests, staff members, and passing guests. With top quality credentials, each hotel provides elegant and luxurious facilities, highly personalised services, ultra-modern amenities, and a deluxe level of comfort.


Seen in picture: Golden Suite at Golden Tulip Holland Batu

Louvre Hotels Group - Indonesia invites key national media to celebrate Golden Tulip’s 60th Anniversary event by hosting a luncheon on Thursday, 15th September 2022 highlighting the fun elements of Golden Tulip’s brand, rediscovering the balance between work and play. The theme of the luncheon will be blue and yellow following the brand colour of Golden Tulip from the decorations, anniversary cake, dress code, to the Golden Tulip cupcakes in blue and yellow colours will be provided as special souvenirs for the invitees to bring home. This intimate media luncheon will also be attended by Mathieu Rouri - Vice President of International Operations at Louvre Hotels Group and Peter L. Herweck – President Director at Louvre Hotels Group – South East Asia.


Through this elaborate occasion and event, Golden Tulip takes the opportunity to thank guests joining the 60-year journey promising to continue to inspire, instil and infuse a work and play spirit on each adventure. Louvre Hotels Group – Indonesia also seize the moment to broaden more awareness on this brand, aiming to develop more Golden Tulip hotels in Indonesia.

About Louvre Hotels Group
Louvre Hotels Group is a major player in the global hospitality industry, with a portfolio that now includes more than 1,600 hotels in 60 countries. It has a full hotel offering, spanning 1 star to 5 stars, with the Louvre Hotels Group’s historic brands (Royal Tulip, Golden Tulip, Campanile, Tulip Residences, Kyriad, Kyriad Direct, Tulip Inn, and Première Classe), the 5 brands of the Sarovar network in India, the French Group Hôtels & Préférence and Chinese brand Metropolo. The group also has a distribution agreement with the Barrière Group. Louvre Hotels Group is a subsidiary of Jin Jiang International Holdings Co., Ltd., the 2nd hospitality group in the world.

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